Case overview
A portfolio and booking site for a Prague photographer working across portraits, weddings, maternity and vacation shoots. The design gets out of the way and lets the photography carry the page.
Involvement
- Webový design
- Portfolio Architecture
- Seasonal Content System
- Booking & Commerce Flow
- SEO Foundations


The Brief
A photographer’s site has one job: make the work look as good as it did in the camera, then make it easy to hire the person who took it. Everything else is decoration.
- Let the images fill the frame
- Reshape the site season by season
- Book a shoot without leaving the page

Our Approach
We designed a quiet frame around loud photography.
Full-bleed imagery
Minimal chrome, generous scale, and typography that stays out of the photograph’s way.
Seasonal by design
Featured work can be swapped as the seasons change — snow on Charles Bridge in winter, gardens in spring — without rebuilding the page.
Booking built in
Maternity, couple, family and solo photoshoot tours can be booked directly, so an interested visitor never has to write an email and wait.
Found by the right people
Structured around the searches that actually convert — Prague wedding photographer, portrait sessions, vacation shoots — rather than generic photography terms.


