{"id":20535,"date":"2026-11-09T11:00:00","date_gmt":"2026-11-09T11:00:00","guid":{"rendered":"https:\/\/praguedesignstudio.com\/?p=20535"},"modified":"2026-10-30T17:19:42","modified_gmt":"2026-10-30T17:19:42","slug":"reply-google-facebook-reviews-reputation","status":"publish","type":"post","link":"https:\/\/praguedesignstudio.com\/cs\/reply-google-facebook-reviews-reputation\/","title":{"rendered":"Online Reputation: How to Reply to Google and Facebook Reviews (Even the Bad Ones)"},"content":{"rendered":"<p>Your replies to reviews are read by far more people than the reviews&#8217; authors. Every response is a small public advertisement for how you treat customers \u2013 which makes review management one of the most underrated parts of brand management.<\/p>\n<h2>Reply to every review<\/h2>\n<p>Not only the bad ones. A short, personal thank-you under a five-star review shows that real people run the business. Aim to reply within 48 hours.<\/p>\n<h2>The four-step reply to a negative review<\/h2>\n<ol>\n<li><strong>Thank and acknowledge<\/strong> \u2013 &#8220;Thank you for letting us know, we&#8217;re sorry the evening didn&#8217;t meet expectations.&#8221;<\/li>\n<li><strong>Stay specific and calm<\/strong> \u2013 address the actual issue, never the person.<\/li>\n<li><strong>Explain what changes<\/strong> \u2013 one sentence on what you have done or will do.<\/li>\n<li><strong>Move it offline<\/strong> \u2013 offer an email or phone number to resolve it personally.<\/li>\n<\/ol>\n<p>Never argue in public, even when the review is unfair. Readers judge your reply, not the complaint.<\/p>\n<h2>A simple monthly routine<\/h2>\n<ul>\n<li>Check Google, Facebook and any industry platforms (Firmy.cz, TripAdvisor, Booking) once a week.<\/li>\n<li>Collect repeated complaints \u2013 they are free business insight.<\/li>\n<li>Ask happy customers for a review at the right moment, with a direct link.<\/li>\n<li>Share the best reviews as social posts in your brand templates.<\/li>\n<\/ul>\n<p>Reputation monitoring and review replies are included in our <a href=\"\/cs\/services\/digital-marketing\/\">social media brand management<\/a> packages.<\/p>","protected":false},"excerpt":{"rendered":"<p>Reviews are public brand management. How fast to reply, what to say to a one-star review, and a simple routine that protects your reputation.<\/p>","protected":false},"author":1,"featured_media":20697,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_canonical":"","_themeisle_gutenberg_block_has_review":false,"footnotes":"","rank_math_title":"","rank_math_description":"","rank_math_focus_keyword":"","rank_math_canonical_url":""},"categories":[127],"tags":[],"class_list":["post-20535","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing","category-127","description-off"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Reply to Google and Facebook Reviews<\/title>\n<meta name=\"description\" content=\"Reviews are public brand management. 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